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Frisco Was Just Named the Best Midsize Real Estate Market in the Country

Frisco ranked first among midsize U.S. cities in WalletHub's 2026 real estate market study, scoring 70.72. Median sale prices in the city have actually eased over the past year, which says something about what the ranking measures.

Priya Nair

August 26, 20262 min read

Frisco has been ranked the best midsize real estate market in the United States in WalletHub's 2026 study, with a score of 70.72 out of 100. McKinney finished second at 69.83 and Denton fifth at 68.08.

The most interesting thing about the result is that Frisco earned it during a year when prices here softened.

Homes in Frisco sold for a median of roughly $675,000 over the three months ending in June, down about 2.1 percent from the same period a year earlier, according to Redfin. Properties took a median of about 42 days to sell and drew an average of two offers. That is a functioning market, not the bidding-war market of a few years ago.

How the ranking is built

WalletHub compared 300 U.S. cities on 17 metrics grouped into two dimensions. The housing market itself carries 80 of the 100 points, covering things like the Zillow-based home value forecast, median days on the market and the share of mortgages that are seriously underwater. Affordability and the local economic environment account for the other 20.

That weighting matters when reading the result. A high placement describes a market that looks healthy and is expected to hold its value. It is not a finding that homes are cheap.

Cities are graded within population brackets: large is above 300,000 residents, midsize is 150,000 to 300,000, and small is under 150,000.

Read that way, first place is not a claim that Frisco is affordable. It is a statement that the market is stable, expected to hold value, and not carrying the distress signals that drag other cities down.

The economy underneath it

Frisco's employment base is unusual for a city its size, and it explains some of the market's resilience.

The largest employer by a wide margin is Frisco ISD, with about 8,850 staff, according to the city's most recent annual comprehensive financial report. The Dallas Cowboys organization employs roughly 2,000 at The Star, and the City of Frisco itself about 1,866.

After that the list turns corporate and unusually international. HCL Technologies employs about 1,500 here. Keurig Dr Pepper accounts for roughly 1,213. Two pharmaceutical distribution operations, Integrated Commercialization Solutions and AmerisourceBergen Specialty Group, together account for about 2,000 more.

That mix, a large school district plus relocated corporate offices plus logistics, is the result of two decades of recruiting rather than of any single industry.

What it means for buyers and sellers

For a seller, a top ranking on a forecast-weighted index is reassurance about value rather than a signal to price aggressively. Prices eased over the past year and homes are taking about six weeks to move.

For a buyer, Frisco remains the most expensive of the four North Texas cities in the top five of their categories. McKinney's median sits near $479,000, roughly $196,000 below Frisco's, for a market that scored less than a point behind.

Sources

https://wallethub.com/edu/best-real-estate-markets/14889

https://www.redfin.com/city/30844/TX/Frisco/housing-market

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Priya Nair

Business and growth reporter covering Collin and Denton counties.

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